Mobile Phones Direct | Social App & Email Marketing
Mobile Phones Direct appointed NÜKO to increase engagement across their Facebook and Twitter accounts.
Using the launch of the new iPhone 5, we created a campaign that drove their email database to their social networks and encouraged sharing with their friends.
Impact within 24 hours:
• Increased Facebook fans from 21 to 1,800
• Increased Twitter followers from 27 to 697
• 1,996 entries submitted (1,335 unique)
• 1,043 data entries captured
• 2,250 Facebook fans
• 826 Twitter follows
• Emails average CTR of 15.13%
• Greater brand engagement and reach across Facebook and Twitter